What is a key responsibility of TICO?

The key responsibility of TICO, or the Travel Industry Council of Ontario, is to monitor compliance among registered travel agencies. TICO plays a crucial role in ensuring that all travel services in Ontario abide by the regulations set forth by the Travel Industry Act. This includes overseeing registered travel agencies to ensure they are operating ethically and transparently in their business practices. By monitoring compliance, TICO helps protect consumers from fraudulent activities and maintains a standard of professionalism in the travel industry.

The other options, while important aspects of the travel industry, do not encompass TICO's primary role. Providing travel education to consumers can be a supportive function, but it is not a central responsibility of TICO; rather, it often collaborates with partners for this purpose. Setting prices for travel packages is not within TICO's remit as it does not regulate pricing; that is determined by market forces and individual agencies. Conducting travel agent certification exams is also relevant, but these exams are typically managed or facilitated by specific organizations rather than TICO itself directly. TICO’s focus remains on compliance to protect both consumers and the integrity of the travel industry.